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G4 Challenge takes to Irish roads

Thursday, 31 July 2008

The ultimate adventure vehicles, which will take part in the world’s most gruelling driving and adventure competition - the Land Rover G4 Challenge – have taken to the roads around Ireland as part of a major recruitment drive to find the country’s top adventure enthusiasts.
Irish men and women with a passion for adventure will be tested physically and mentally as they compete for a place on the Irish team, comprising one male and one female, to represent their country in The G4 Challenge Finals in Mongolia in 2009.
Competitors can log on now to www.landroverg4challenge.com to complete their applications. The closing date for entries to the national selections is September 30.
The 2008/09 Land Rover G4 Challenge programme is run in support of the International Federation of Red Cross and Red Crescent Societies.
This partnership will generate more than e1.5 million for the charities. In addition, each participating nation will be raising funds in aid of their national society and the winning team will receive a Land Rover to donate.
Damian Hughes, marketing manager of Land Rover Ireland, said: “We are very excited to confirm Mongolia as the main location for the finals of the Land Rover G4 Challenge in 2009.
“Our team on the ground has been working hard to find routes that will push our vehicles and the competitors to their limits. Mongolia is a spectacular country, which will enable us to create a truly extraordinary event.
“The 2008/09 G4 Challenge promises more sweat, more excitement and more adventurous 4x4 driving and we’re looking for the unique few who have what it takes.”
The 18 national teams will be pushed to their limits in a thrilling competition involving off-road driving and adventure sports such as kayaking, mountain biking and climbing.
Mongolia is the most sparsely populated independent country on the planet. A blend of terrain offering arid steppes, mountains and the extreme climate of one of the world’s largest deserts, the Gobi.

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